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Experience Design 2020 | Expanding the Boundaries of Experience Blog

Designing Choices: Part 1 Making Comparisons Easier

By: Rob Gifford
12/05/2019

Every day we make thousands of choices. Some are inconsequential, such as the route to take to work, or which sandwich to get for lunch. Others may feel more significant, like which watch to purchase, or what features to look for in a new car. But few decisions feel simple. As designers, we can solve this problem.

Ethical Design

By: Teresa Lee
11/22/2019

Is there a need to implement ethical guidelines for today's designers? And at what point is it considered ignorance?

2020 Speakers E-Book

By: Marisa White
11/12/2019

We asked the speakers of our Experience Design 2020 program their perspective on the current, past and future state of Experience Design. We’ve compiled their expertise into our #ExperienceDesign2020 feature as a sneak peek into the perspective and knowledge to be shared in Denver!

Top Experience Design Resources

By: Teresa Lee
11/12/2019

It can feel quite overwhelming when you’re thrown into this whirlwind of cluttered information about UX. That’s why we’ve narrowed it down to top six experience design resources that you must absolutely check out if you want to learn more about user experience. 

Turning Irreversible Decisions into Reversible Ones

By: Nis Frome
11/04/2019

In service design, we are often presented with decisions that seem irreversible. Unlike a digital product where new features can be rolled back in an instant upon negative user reactions, we can’t simply remodel an office if a new tenant isn’t happy. But it’s important to question the premise that each decision is inherently irreversible.

How Does Experience Design Fit in my Industry?

By: Marisa White
10/30/2019

A beauty of experience design comes from the fact that it transcends industry. In today’s experience economy, the value of optimized customer experience is larger than ever before and detrimental if ignored. 

Why Strategic Design is the Future of Business

By: Joe Smiley
10/09/2019

Only those that are dedicated to innovation, challenging the status quo, and a deep desire to be the leader in their market will be successful. Is it coincidental that Strategic Design was first implemented by the best company of all time – Apple – which is now worth over a trillion dollars?

Welcome to Experience Design 2020

By: Marisa White
10/07/2019

Experience Design 2020 will not just focus on Experience Design tied solely to UX design, but we will also push to explore the boundaries of what an experience really means and how to use design to impact the end result.

What is Experience Design?

By: Teresa Lee
09/23/2019

The concept and practice of Experience Design has been around for 20 years, but it continues to evolve and now has a greater focus on experiences that delight users instead of usability alone. Now, it is more important than ever to curate effortless user journeys through experience design.