UX designers Benjamin Judy and Lily Bather discuss how they're building the next generation of 7-Eleven digital products to transform convenience retail into an on-demand experience.
Lily is an interaction designer who is working to enhance the retail experience by crafting 7-Eleven’s next generation of software applications, like the 7NOW mobile app. Ben, meanwhile, leads the UX team at 7-Eleven from a one-man army into an 18-person operation in just four months.
How do you become the largest e-commerce company in the entire world? User experience design. Amazon is constantly experimenting and rolling out new features that put the customer first, experimenting with same-day delivery, drones, and even brick-and-mortar stores.
Meghan Borsic, Head of UX Research & Design for Consumer Electronics at Amazon talks innovation and why some organizations aren't able to sustain it.
"Some organizations fear that innovation is a distraction from day to day responsibilities," says Borsic, "which can lead to employees not feeling empowered innovate."
ADP's innovation centers in Pasadena, CA and Chelsea, New York are a hive of prototyping, testing and experimentation. Margot Dear, senior director of customer experience for ADP's compliance solutions, tells CCW Digital about how the agile movement around design thinking caused a sweeping culture change in the organization.
"All of a sudden you have VPs sitting side by side with designers and working together to whiteboard solutions."
ADP provides cloud-based solutions to help employers manage payroll, HR and recruitment services.
Dear will present 'Develop Experience Strategy with Your Data in Mind' at Experience Design Week in Denver, Colorado from February 25-27, 2019.