Director of Experience Design and Voice of Customer
9:45 AM DIVERSTIY + INCLUSION KEYNOTE Connecting with Meaning: Why a Diverse Design Team is the Foundation of Success
Understanding customer needs is crucial to the success of your business, How do you design a product or create an experience that reflects the diversity of your customer base? Simple… by having a diverse team. Albert understands that in order to empathize with customers, his team must reflect the organization’s customer base.
In this dynamic session, join Albert as he addresses:
+ How to build and train a culturally sensitive team
+ How to narrow the gap between the brand and customer
+ Why a lack of diversity will affect your overall brand