SVP, Customer Experience & Design
We live in the experience economy, where customers no longer purchase simply a product or service, but engage with brands through an omni-channel spectrum of media and interactions defined by experience. Creating and delivering exceptional end-to-end experiences that elevate the brand through design fuels innovation, differentiation, and great customer experience for an organization.
Join Cindy as she kicks off Experience Design Week by addressing:
+ How to deliver great CX with experience, service design, design thinking and experience design in the experience age
+ Bridging the gap between user experience and customer experience
+ How to create standards and best practices around design and customer experience
+ The importance of expanding capabilities to be a core part of your organization’s digital transformation