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February 25 - 27, 2019
The Oxford Hotel | Denver, CO

Melissa Dalrymple


Design Partner
McKinsey Design


12:20 PM Lunch & Learn | Why the Value of Design Matters to Your Organization

When design becomes a top management priority, organizations thrive. In 2018, McKinsey Design launched, “The Business Value of Design.” This noteworthy research follows 300 companies, over 5 years and links their design actions to increased financial performance. Even more importantly, we have uncovered a “recipe” teams can follow to maximize their organization’s chances of making incredible products and services,that stand out from the competition. In this lunch & learn, you will learn ways to embed design in the C-suite, the significance of putting the customer front and center, and to truly understand how to emphasize continuous iteration while making design every employee’s responsibility. 


Check out the incredible speaker line-up to see who will be joining Melissa.

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