Understanding the value of design introduces initial challenges on and individual and team basis, however developing a priority of design across an enterprise organization launches an even larger challenge. However, with specific goals and preparation, one can begin to lay the pieces that lead to the solution of the larger experience puzzle. Eliel explores the journey at Charles Schwab from initial concept to large scale transformation:
+ Creating a hunger for User Centricity and Human-Centered Design
+ Preparing the organization for a transformation catalyst
+ Driving buy-in through organization-wide education and C-Suite buy-in
Check out the incredible speaker line-up to see who will be joining Pamela.