EXPANDING THE BOUNDARIES OF EXPERIENCE

February 24 - 26, 2020
Embassy Suites Denver Downtown, CO

Robin Beers PhD

SVP, Customer Insights & Experience Design Wells Fargo

Why Robin?
Robin is a Customer Experience Leader with two decades experience building teams, practices, and culture to create more nimble, customer-focused organizations through marrying design thinking, research insights, and digital design with traditional business strategy approaches. She is passionate about connecting customer and employee experience, developing learning organizations, and infusing humanness back into business. 

Day 3: Wednesday, February 27, 2019

Wednesday, February 27th, 0019

11:45 AM Expanding Boundaries: Creating a Culture and Scale of Design

Understanding the value of design introduces initial challenges on and individual and team basis, however developing a priority of design across an enterprise organization launches an even larger challenge. However, with specific goals and preparation, one can begin to lay the pieces that lead to the solution of the larger experience puzzle. Eliel explores the journey at Charles Schwab from initial concept to large scale transformation:
 
+ Creating a hunger for User Centricity and Human-Centered Design
+ Preparing the organization for a transformation catalyst
+ Driving buy-in through organization-wide education and C-Suite buy-in

Check out the incredible speaker line-up to see who will be joining Robin.

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